JWI

Juiced Wrapped Ideas

The Product

 

Our team was tasked to design the 3 flavor variants of M.Y. San Butter Cookies, one of the most famous products of the company. The brief was to create a design that is modern and current, but still retaining the nostalgia and traditional qualities of the product.

JWI

Juiced Wrapped Ideas

We came up with a design concept which assigned a particular color swatch per variant, with gold band at the bottom to highlight the product image, and using a minimalist icon repeated on the background. The font used for the product name is reminiscent of old traditonal style font commonly used in storybooks.

JWI

Juiced Wrapped Ideas